Missional Entrepreneurship in Action: A Fresh Expression Immersion Experience at Ridgetop Coffee and Tea
Author
Jeanette Staats
Date
February 16, 2026
Fresh Expressions recently hosted a Missional Entrepreneurship Immersion at church-run coffee shop and community space Ridgetop Coffee & Tea. Located in the midst of an everyday marketplace of business, daycare, and healthcare, Ridgetop has become a natural community hub and a living example of how enterprise and mission can beautifully intertwine.
Participants explored the difference between missional enterprises—profit-making businesses that provide needed services in the community while creating space for relationships and faith—and social enterprises—nonprofit organizations that meet community needs while also fostering meaningful connection and opportunities for faith exploration.
Together, the group wrestled with Peter’s vision in Acts 10, asking what assumptions God might be reframing today and how God may be enlarging our understanding of mission, ministry, and building usage. Participants also confronted the “sacred cows” that can keep congregations from stepping into bold, faithful innovation. There was robust conversation around the passage “Unless the Lord builds the house those who build it labor in vain” (Psalm 127:1 NRSVUE) recognizing that missional entrepreneurship can’t be all about our grandiose schemes. Participants also grappled with the question: What does it mean to you that your “success” or “failure” is both in your control and mysteriously not in your control? This work, they affirmed, is not about our brilliant plans, but about faithfully following open (and closed) doors with courage and trust as we follow where God may be leading.
A panel of entrepreneurs reflected on the tension between starting small and scaling big. One small-venture entrepreneur shared that through small faithful steps, “I have learned to follow the energy. Where the energy is, I do more of that.” A large-scale entrepreneur reflected, “Because of our scale, we are able to have a scope of impact that is beyond our customers—we have 55 employees that we get to do life with, and that in itself is a fertile mission field.” Some settings will be ripe for a big initiative because of a large real estate transaction, a significant partnership and redevelopment of facility, or a group of investors willing to bring a big idea into reality. Other settings will find themselves in a landscape where an initiative needs to begin with a small investment and scale as opportunities and developing partnerships signal the need to take growth steps.
Another panel explored the balance between discernment and action. Too many times, congregations overspiritualize discernment, as if they are waiting for the lightning bolt from God before they can take a step. Others get so stuck in a cycle of discernment that it never leads to decision points and action. On the other hand, some congregations underutilize discernment, running full steam ahead without doing any thoughtful listening, seeking God’s wisdom, or getting to know potential stakeholders or partners. Each panelist reflected on times when they knew they had to move, even if they didn’t feel like they knew enough. “A business plan is important,” one entrepreneurship professor and business owner noted, “but one thing I know about your business plan is that it will absolutely change. But that plan is important because it’s the floor on which you will pivot.” A social enterprise executive director encouraged participants with a simple but powerful question: “What can you start small now?”

To deepen learning, participants engaged in a “Thinking Hats” exercise—examining ideas through multiple lenses of facts, hopes, challenges, and creativity—to move beyond debate and toward collaborative discernment. (Learn more about this leadership tool here) In addition, they also took part in focused deep dives on church real estate (with Foundry Commercial), business planning (with Personal Finance Reimagined), ideation and innovation with an expert in organizational innovation, cultivating supportive church culture with two innovative judicatory leaders, and social enterprise best practices (with The Common Place).
Throughout the week, worship, prayer, storytelling, and table conversations wove together the spiritual and practical dimensions of this work. Leaders shared emerging projects, including: arts studios in partnership with local artists; a day program for adults with special needs that may evolve into a missional business; a food pantry and community hub paired with Messy Church family faith exploration; and a congregation exploring a partnership with assisted living to embed mission and chaplaincy within a senior living facility.
Dr. Kevin Griffin, pastor of Mt. Calvary Baptist Church in Charlotte, NC, had this to say about the experience:
“This amazing conference was welcoming, inspiring, and insightful.
My team grew immensely and are looking forward to future learning opportunities.”
Fresh Expressions is deeply grateful for our partnership with National Capital Presbytery in convening this event and remain committed to exploring how mission and enterprise can co-exist—creating diverse, faithful spaces where God’s kingdom can emerge and flourish.

About the Author
Shannon Kiser
Shannon Kiser serves as the Senior Director of Fresh Expressions North America, where she brings decades of experience training and coaching leaders in mission innovation. Shannon is the author of Opening Space and co-author of Planting Hope Here, and is a sought-after trainer, speaker, and coach for leaders navigating adaptive change and seeking to start missional initiatives. She also serves on the pastoral staff of Riverside Presbyterian Church in Sterling, VA, a bilingual (English/Spanish) congregation engaged in multiple fresh expressions of church and community hospitality through Ridgetop Coffee and Tea. Shannon resides in suburban Washington DC.











